Fast fashion? Hard pass. Plastic clothes? No thanks. 

We make 100% organic, Canadian-made gear for people who actually care about what they wear--and where it comes from.

UpGear was born in the Rockies, built for the bold, and made to outlast trends, tantrums and the occasional bear sighting.  Our tees and hoodies are soft, sustainable, and come with zero toxic nonsense.

This isn't just clothing--it's a quiet rebellion against the fake, the flimsy, and the factory-made. Wear it loud. Wear it grounded. Wear it like you mean it.  

Upgrade your gear with UpGear and wear what is better for you and the earth.